Hey there, and welcome!

Hi, I'm Cheyenne - the new owner of Pre-Loved by Mama! I'm a busy mama to four, living in the Waikato and enjoying soaking up the joys of motherhood.

I'm so excited to be continuing this business and supporting mums through pregnancy, postpartum and beyond. Pre-Loved by Mama has one simple goal: to make maternity and breastfeeding wear affordable, accessible, and sustainable.

As a mum to four myself, I know firsthand how quickly this stage of life goes and how challenging it can be to find practical, comfortable clothing at a reasonable price. That's why we carefully curate a collection of gently loved pieces from your favorite brands, ensuring that expectant and new mums can find practical and stylish clothing without breaking the bank.

We also offer our trusted consignment service, making it easy for you to declutter your wardrobe while earning cash for your pre-loved items, hassle free!

When you shop with us, you’re not just finding beautiful pieces at great prices; you’re also supporting sustainable fashion and contributing to a circular economy.

Thank you so much for being part of our journey 🤍

Cheyenne